10 Costly Assumptions on Web Development Latest 2012

1.  
2. People will know how to find your website
3. People know what you sell
4. Everything will go as planned
5. People know where to click
6. People know how to get home
7. People know where they are
8. People know how to buy
9. People will volunteer loads of personal information
10. People will contact customer service if they have a question or problem
11. People will come back

The key takeaway from the article is: never assume. In other words, you should not design your website based on assumptions. Just because you behave in a certain way, it does not imply that other people will do so, too. This is an interesting topic and I will be covering it soon in a more in-depth post. Stay tuned!